WATCH: How Domino's Pizza Leverages 'Tensions' in Product Development

In this can't-miss video from MURTEC 2025: Experience Matters!, Christopher Thomas-Moore, former SVP and Chief Digital Officer at Domino’s, dives into the innovative thinking behind the global brand.

With a truly inspiring record of driving digital excellence, “CTM” has led vibrant and resonant e-commerce strategies and groundbreaking loyalty and retail technology innovation teams. This three-minute video features one of the most influential voices in restaurant technology, sharing his insights on digital transformation and leveraging technology to enhance customer loyalty.