Events

YourAreaCode.com releases an advertising solution that is expected to capture the attention of the 20-30 year-old demographic through text messaging and social networking applications.

The new version of its Contextual Mobile Marketing Platform includes more end-user control and the ability to create multi-layered campaigns.

eMarketing and Web 2.0 applications are paving the way as the future of advertising. Learn what hotel and restaurant operators alike are doing to embrace this trend.

Loews Hotels' new guest incentive program is based on stays, not points. Free Internet, late checkout, guaranteed rooms and upgrades are among the incentives that guests can quality for after a minimum of two visits per year.

Networking In The Big Apple Restaurant Execs Share Ideas for Creating the Ultimate Guest Experience at the Point of Service Summit

A new wave of loyalty strategies are making it easier for operators to attract, retain and drive top-line growth

Restaurant Executive Summit will deliver the most productive educational and networking event for the world's most effective and growth-oriented restaurant executives to share ideas and build relationships.

McDonald's and MasterCard International enlist help from Troy Aikman, the MVP of Super Bowl XXVII and six-time Pro Bowl quarterback to introduce MasterCard PayPass, a contactless payment technology that help consumers speed their way through payments.