Strategy

A new framework helps hotels prove the financial and experiential value of concierge services—turning passion into performance metrics.

A scrappy mindset, playing around with available tools, and focusing on real-world use cases are the keys to unlocking AI’s potential.

In an age when “innovation” often evokes algorithms, automation, or AI-generated experiences, it’s time to reframe the conversation, especially in the hospitality sector.

New HVAC tech is quietly transforming hotel operations—cutting energy waste, improving comfort, and even freeing up revenue-generating space.

From smart automation to real-time mood control, modern music platforms let venues curate dynamic sonic identities at scale—without the guesswork or legal hassle.

Abbitt blends IoT expertise with empathy to develop restaurant tech that empowers people and enhances operations.

The resort giant has shut down in-person concierge desks at six Las Vegas hotels, citing growing demand for digital guest services. The move highlights a growing industry divide between tech-driven efficiency and personalized service.

Damola Adamolekun, CEO of Red Lobster, shared his restaurant outlook at MURTEC 2025 Experience Matters.